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Buoyed by its success in North America, BFGoodrich decided to take on the world's most famous off-road event, the Dakar Rally. Driving a Renault-powered buggy equipped with BFGoodrich tires, Jean-Louis Schlesser won the two-wheel drive category in the 1993 Dakar as well as in the FIA Cross Country World Cup, before taking overall honours – again with BFGoodrich – in the 1999 Dakar.
BFGoodrich has since won the North African marathon seven time and six further times in association with its partner Mitsubishi. Meanwhile, in 2007, the Volkswagen Race Touareg/BFGoodrich of Carlos Sainz sew up the FIA Cross Country World Cup.
In 2008, BFGoodrich will continue to partner Mitsubishi, Volkswagen, Schlesser, BMW and a long list of privateer entries both in the Dakar and in the FIA Cross Country World Cup.
BFGoodrich has since won the North African marathon seven time and six further times in association with its partner Mitsubishi. Meanwhile, in 2007, the Volkswagen Race Touareg/BFGoodrich of Carlos Sainz sew up the FIA Cross Country World Cup.
In 2008, BFGoodrich will continue to partner Mitsubishi, Volkswagen, Schlesser, BMW and a long list of privateer entries both in the Dakar and in the FIA Cross Country World Cup.
